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About This Automation
Patient reactivation at 18+ months is the manual process of identifying inactive patients, segmenting them by reason, and sending personalized outreach to encourage return visits. Manual execution is time-consuming, inconsistent, and reaches only a fraction of eligible patients each month.
Automation identifies all inactive patients automatically, segments them by inactivity reason, and sends personalized email and SMS messages on a schedule. The result is faster, wider reach and higher response rates with minimal staff effort.
Key features:
Identify all patients inactive for 18+ months automatically from practice records
Segment patients by inactivity reason to enable targeted messaging
Generate personalized reactivation messages for each segment
Send email and SMS outreach on a consistent schedule
Track responses and log outcomes in a central record
Hidden Overhead™Context switching between patient records, email, SMS, and spreadsheets adds.
7.1/ 10
How The Automation Works
The full workflow, from trigger to completion.
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1. Identify Inactive Patientstrigger
Automation queries the patient database weekly to find all patients with no visit or appointment in 18+ months. Results are stored in a shared data table.
2. Segment by Inactivity Reason
The automation reviews patient notes and history to infer reason for inactivity (moved, switched providers, cost concerns, or unknown). Segment tag is added to each record.
3. Compose Personalized Message
The automation generates a personalized email and SMS message for each patient based on their segment, practice branding, and pre-approved templates.
4. Send Email
Automation sends the personalized email to the patient's email address and logs the send timestamp and delivery status.
5. Send SMS
Automation sends a personalized SMS to the patient's phone number and records delivery confirmation.
6. Log Outreach
Automation creates a contact record or updates the existing patient profile with outreach date, segment, and message sent.
7. Generate Weekly Report
Automation compiles outreach volume, delivery status, and response metrics into a summary report and sends it to the practice manager.