Social and digital promotion turns campaign requests into scheduled posts across multiple channels. Manual coordination across drafting, design, and compliance review causes delays and inconsistent messaging.
Automation drafts platform captions and graphics, routes them for approval, and publishes on schedule. Performance reports compile automatically, freeing staff time for outreach and campaign strategy.
The full workflow, from trigger to completion.
A program team posts a campaign brief in the designated channel, kicking off the workflow.
The automation drafts platform-specific captions and pulls a matching graphic, then logs the draft to the shared tracker.
The director and policy lead review the draft for tone and compliance in one combined check.
If changes are requested, the writer edits the copy directly before it moves forward.
Approved posts are automatically queued across all platforms at the right times.
Publishes the post and captures the first wave of engagement data automatically.
The automation compiles engagement metrics into the weekly report and posts the summary.
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