Customer Satisfaction Surveying

Keep a clear picture of customer sentiment without chasing survey responses or copying scores into spreadsheets by hand.

87 hrs
Time saved/month
12
Companies have mapped
Map This Automation

About This Automation

Customer satisfaction surveying involves identifying resolved interactions, sending surveys to customers, collecting responses, and analyzing results to track satisfaction metrics. Manual execution is time-consuming, error-prone, and often results in low response rates and delayed feedback logging.

Automation monitors resolved tickets, sends surveys automatically at the right time, collects and extracts response data, calculates satisfaction scores, and publishes insights to the team.

Key features
Automatically identify and survey customers after ticket resolution or purchase completion
Send personalized survey invitations at optimal times without manual intervention
Collect and extract survey responses directly into your CRM and analytics tools
Calculate NPS, CSAT, and other satisfaction metrics in real time
Post daily or weekly satisfaction summaries and alerts to your team channel
Eliminate manual data entry and consolidation errors

How The Automation Works

The full workflow, from trigger to completion.

1. Ticket Resolved or Purchase Completedtrigger

The automation is triggered when a support ticket status changes to resolved or a transaction is marked complete in the payment system. The customer record and interaction details are passed to the next step.

2. Retrieve Customer and Interaction Data

The automation fetches the customer email, name, ticket subject, and resolution date. This data is used to personalize the survey and ensure the right customer receives the right survey.

3. Send Personalized Survey

A pre-built survey is sent to the customer email immediately after ticket resolution, with the customer name and ticket context embedded in the message. The survey link is unique to each customer and response.

4. Collect and Parse Survey Responses

As customers complete the survey, responses are automatically captured and parsed by the automation. Satisfaction scores, NPS, and free-text feedback are extracted and structured.

5. Log Results

Survey responses are automatically written back to the customer record as custom fields (CSAT score, NPS, feedback summary). Historical responses are appended to a contact timeline.

6. Update Analytics

Each response is automatically appended, which recalculates satisfaction metrics, trends, and team performance in real time.

7. Post Summary

A daily or weekly summary is automatically posted, showing the latest satisfaction scores, response rate, and any low-satisfaction alerts that need immediate attention.

4 reasons to map this process

1

It's completely free

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2

You get a complete build plan

A visual process map, automation spec, delivery timelines, and everything needed to build it, customized to your workflow and tools.

3

You see your real numbers

Custom pricing, ROI projection, and payback timeline based on your actual process, not industry averages.

4

There's no obligation to build

Your build plan stays in your workspace with no expiry. Move forward whenever the timing is right.

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Frequently asked questions

Everything you need to know before mapping this process.

This template is a starting point based on how other businesses handle this type of work. When you map your process, you describe exactly how your team does it and the automation is built around your workflow, not a generic template.

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Estimated Time Saving
87hrs/month
Process pain:8.2/10
Mapped by:12 Companies

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