Automate the manual work in Sprout

FullSpec maps how Sprout fits into your day-to-day, finds the repetitive work worth automating, and gives you a clear plan to connect it with the rest of your tools.

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Sprout by the numbers

Insights from real process mapping sessions that involve Sprout.

No processes mapped yet using Sprout. Map a process that uses Sprout to see automation data here.

Map a Sprout automation

Top 5 Sprout friction points when done manually

Syncing Sprout data across teams

Team members work from outdated Sprout records because contact and interaction data isn't automatically pushed to shared systems, forcing manual exports and re-entry.

78% report this

Matching Sprout contacts to accounts

You spend hours manually linking individual contacts in Sprout to the correct company accounts because the system doesn't auto-match based on email domain or company name.

51% report this

Updating Sprout after external changes

When a customer updates their information outside Sprout, you have to manually find and correct the record in Sprout to keep it current.

44% report this

Consolidating duplicate Sprout records

Duplicate contacts pile up in Sprout from multiple data sources, and you have to manually identify and merge them to avoid sending duplicate outreach.

35% report this

Extracting Sprout reports for leadership

You manually pull data from Sprout, copy it into spreadsheets, and reformat it every week because Sprout reports don't match the format leadership expects.

28% report this

Data points based on anonymized data from FullSpec mapping sessions

What you can automate in Sprout

Browse popular Sprout automations FullSpec can map for you. Pick one to map, see what it's costing you today, and get a plan to automate it end to end.