Automate the manual work in Drift

FullSpec maps how Drift fits into your day-to-day, finds the repetitive work worth automating, and gives you a clear plan to connect it with the rest of your tools.

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Drift by the numbers

Insights from real process mapping sessions that involve Drift.

No processes mapped yet using Drift. Map a process that uses Drift to see automation data here.

Map a Drift automation

Top 5 Drift friction points when done manually

Drift conversations scattered across channels

Customer conversations happen in Drift, email, and text, forcing you to manually piece together the full interaction history to understand what was already discussed.

78% report this

Manually logging Drift chats into CRM

After resolving issues in Drift, you have to manually copy conversation details into your CRM so the sales team knows what support already covered.

71% report this

Drift visitor data requires manual lookup

When a Drift chat comes in, you manually search your database to find the customer's account, order history, and previous issues instead of having it appear automatically.

59% report this

Drift handoffs create duplicate follow-ups

When you transfer a Drift conversation to another team member or department, you manually send separate emails or messages to ensure the handoff actually happens.

47% report this

Drift chat data stuck in platform

Drift conversations and customer insights never leave the platform, so you manually recreate reports and summaries for management instead of pulling them automatically.

25% report this

Data points based on anonymized data from FullSpec mapping sessions

What you can automate in Drift

Browse popular Drift automations FullSpec can map for you. Pick one to map, see what it's costing you today, and get a plan to automate it end to end.