Enquiry-to-Proposal Management

Qualified event enquiries move from inbox to branded proposal in minutes, not days.

104 hrs
All data is based on anonymized FullSpec mapping sessions and proprietary industry research. Learn more
Manual time identified
4
All data is based on anonymized FullSpec mapping sessions and proprietary industry research. Learn more
Companies have mapped
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About This Automation

Turning a new event enquiry into a sent proposal involves checking availability, researching costs, and writing a custom document from scratch. Doing this by hand across scattered emails, calendars, and spreadsheets slows response times and invites pricing errors.

The automated version captures enquiry details, checks the calendar, and assembles a priced proposal draft in one flow. Staff review and approve, then the system sends the proposal and schedules the follow-up automatically.

Key features:
Capture enquiry details automatically from web forms, emails, and calls
Check event date availability against the booking calendar in real time
Pull current vendor and venue costs into a ready-made quote
Generate a tailored proposal draft without starting from a blank page
Route pricing and terms to a manager for quick approval
Send the approved proposal and schedule a follow-up reminder automatically

Top friction points when done manually

The issues teams report most often with this process

#Friction pointCompanies Report This
1
Slow proposal turnaround
Drafting a full proposal from scratch delays response to interested clients.
80%
2
Manual pricing errors
Calculating package pricing by hand raises the risk of quoting mistakes.
67%
3
Scattered enquiry details
Information from forms, email, and calls lives in different places before it reaches the tracker.
53%
4
Approval bottleneck
Proposals wait on manager review before they can go out.
40%
5
Missed follow-ups
Reminders to check in with clients are sometimes forgotten or set late.
26%
DisclaimerAll data is based on anonymized FullSpec mapping sessions and proprietary industry research. Learn more

Automation readiness

How well-suited this process is for automation

Process Pain Score™Manual proposal drafting and pricing checks slow response to new event.
9.0/ 10
AI Fit Rating™Enquiry capture, quoting, and proposal drafting follow predictable, repeatable.
9.0/ 10
Automation Lift Index™Automation cuts proposal turnaround from hours to minutes.
8.5/ 10
Hidden Overhead™Switching between calendar, spreadsheet, and document tools adds hidden delay.
6.5/ 10

How The Automation Works

The full workflow, from trigger to completion.

1. Enquiry Capturedtrigger

A new enquiry from the web form, forwarded email, or call log creates a deal record automatically.

2. Availability Check Reviews Calendar

The automation checks the requested date against and flags conflicts instantly.

3. Alternate Dates Sent When Unavailable

If the date is booked, an email with two or three alternate dates is sent to the client automatically.

4. Requirements Extraction Parses Enquiry

The automation reads the enquiry text and pulls out headcount, budget, event type, and requested add-ons.

5. Pricing Builds Quote

Package pricing is calculated against current cost rules and vendor rates without spreadsheet work.

6. Proposal Draft Generated

A branded proposal document is populated with the pricing, event details, and terms.

7. Manager Reviews and Approves

The manager gets a alert with the draft attached and approves or edits before it goes out.

8. Final Proposal Sent

The approved proposal is emailed to the client with open tracking enabled.

Most popular tool stack used

— the complete tool combinations companies use
DisclaimerAll data is based on anonymized FullSpec mapping sessions and proprietary industry research. Learn more

What you get when you map this process

Everything you need to understand, plan, and build your automation.

ROI and business case

What this process costs today and what changes once it's automated.

Launch schedule

What gets built, in what order, and what success looks like once it's live.

Process runbook

How the automation runs day to day, including exceptions and human decision points.

Developer handover pack

Full build spec, logic, and configuration — ready to hand off without a briefing call.

Integration and connections guide

Every tool connection, credential, and data mapping the build needs.

Test and QA plan

Every scenario checked and signed off before the automation goes live.

Recommended for you

Other high-impact processes teams commonly map alongside this one.

Frequently asked questions

Everything you need to know before mapping this process.

It captures enquiry details, checks calendar availability, builds pricing, and drafts the proposal, leaving review and approval to your team.

View more FAQs
104 hrs
Time identified
Process pain:9.0/10
Mapped by:4 Companies

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