Automate the manual work in Omnisend

FullSpec maps how Omnisend fits into your day-to-day, finds the repetitive work worth automating, and gives you a clear plan to connect it with the rest of your tools.

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Omnisend by the numbers

Insights from real process mapping sessions that involve Omnisend.

No processes mapped yet using Omnisend. Map a process that uses Omnisend to see automation data here.

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Top 5 Omnisend friction points when done manually

Syncing customer data across Omnisend

You manually export customer lists from your point of sale or spreadsheet and re-import them into Omnisend because your systems don't talk to each other.

78% report this

Updating Omnisend segments by hand

You regularly pull customer data from your backend, identify who qualifies for a segment, and manually upload the list to Omnisend instead of having it update automatically.

71% report this

Reconciling Omnisend contacts with CRM

You spend time matching duplicate contacts between Omnisend and your main CRM because customer records exist in both places with different information.

62% report this

Copying campaign performance into reports

You log into Omnisend, screenshot or note down email open rates and click rates, then manually type those numbers into your weekly business reports.

51% report this

Re-entering customer purchase history

You manually add order details and purchase history to Omnisend contact records because your e-commerce platform doesn't automatically push transaction data.

26% report this

Data points based on anonymized data from FullSpec mapping sessions

What you can automate in Omnisend

Browse popular Omnisend automations FullSpec can map for you. Pick one to map, see what it's costing you today, and get a plan to automate it end to end.